Reach Decision-Makers at the Moment That Matters
Connect with caregivers actively researching healthcare, senior living, insurance, and financial services for their aging parents. High-intent readers making decisions worth $250,000 or more.
The Caregiving Market Opportunity
Family caregivers control massive purchasing decisions and actively research solutions online before buying.
Why Partner With ParentCareGuide
Our readers aren't casually browsing—they're researching solutions for real problems they need to solve now.
High-Intent Audience
Our visitors are actively researching solutions for their parents. They've identified a need—whether it's long-term care insurance, a medical alert system, or an assisted living community—and they're comparing options. This is research mode with wallets ready.
Trust Transfers
Caregivers are skeptical—they've been burned by clickbait and sales pitches. ParentCareGuide earns trust through evidence-based content created by people who understand caregiving. That trust extends to the partners we work with.
Quality Over Quantity
We don't publish 500-word SEO fillers. Our comprehensive guides run 2,000-4,000 words with real research, practical checklists, and actionable steps. Readers stay longer, engage deeper, and take meaningful action.
Decision-Stage Traffic
Our content targets bottom-of-funnel queries: "best medical alert systems for seniors," "how to choose assisted living," "long-term care insurance worth it." These aren't tire-kickers—they're buyers.
Who We Work With
Our content naturally aligns with these industries—where caregivers spend the most money and time researching.
Medicare & Health Insurance
Medicare Advantage, Medigap supplements, prescription drug plans, AEP campaigns
Long-Term Care Insurance
Traditional LTC policies, hybrid life/LTC products, policy comparisons
Senior Living & Housing
Assisted living communities, memory care, CCRCs, senior housing locators
Home Care & Safety
Medical alert systems, in-home care agencies, home modifications, mobility aids
Legal & Financial Services
Elder law attorneys, estate planning, Medicaid planning, financial advisors
Caregiver Support Products
Respite care, caregiver apps, wellness products, support services
Partnership Options
Flexible programs designed to meet your marketing objectives and budget.
Display Advertising
Premium ad placements on high-traffic pages. Contextual targeting ensures your ads appear alongside relevant content.
- Above-the-fold placements
- Category-specific targeting
- Monthly performance reports
Sponsored Content
Branded articles and guides that provide genuine value to readers while highlighting your solutions. Native integration, maximum engagement.
- Custom-written by our team
- Permanent placement
- SEO-optimized for long-term traffic
Custom Programs
Tailored partnerships for larger campaigns. Newsletter sponsorships, resource guides, comparison tools, and integrated marketing programs.
- Flexible scope and budget
- Multi-channel integration
- Dedicated account support
Let's Talk
Ready to reach caregivers at the moment they're making decisions? Tell us about your goals and we'll create a custom proposal.
Or email us directly:
partners@parentcareguide.comPlease include: your company name, the product/service you'd like to promote, your target audience, and your general budget range.